Message Medals

Personally congratulate
the olympic ice skating winners.

During the Pyeongchang Olympics, KPN wanted to connect fans at home with the Dutch skaters.
The instant one of them won a gold medal we published their phone numbers on social and DOOH in real time.
This way everyone could congratulate the winners more directly than ever before.

Casefilm

All the messages were collected on gold phones, which we turned into medals. At the Olympic tribute we presented the phones packed with amazing personal messages to the speed skating medalists. As a tangible memory of the cheers to their Olympic victory.